Zimini: Coupons delivered to your desktop

Coupons are an important aspect of doing business in the United States of America. A variety of coupons are available ranging from groceries to high end gadgets. Ensuring that you get the best deals at all times can be difficult if you don’t know where to look for these deals.

Zimini is a company that could solve these problems for us. Consumers need to download their fairly large software (77MB in size!) and install it on their desktop running the Windows Operating System. Consumers then need to fill in their personal details into it like their food habits, movie habits, their demographic and income details, etc. This helps Zimini get the right coupons sent across to you.

You then just need to print it or use it online if its an Internet coupon to get the best deals possible.

This sounds great but my concern would be over the private and confidential information that we enter into the software. We need to have full faith and trust in Zimini to ensure that data privacy is maintained at all times.

Here is the link to Zimini website if you want to read up more about them.

Lets walk thru their software now…

When you launch the software, you will see the login screen as shown above. If you don’t have an account with them, you’ll be redirected to their website where you can create an account for free.

Once you successfully login, you will see the startup page as shown below:

The first time you login, you will need to spend about 15 minutes in creating your profile. This is critical in ensuring you get the right coupons according to your requirements.

As you can see in the image, the profile requirements are fairly detailed and its quite understandably so. Here is where we need to trust Zimini in ensuring that data privacy and confidentiality is fully maintained at all times. After you create your profile, you can then look for coupons:

As a merchant, you can benefit a great deal from Zimini. The Zimini website has complete details on How Zimini works for merchants. Not only can you create coupons directly using the software, but can ensure it has appropriate demographic and geo-targeting.

Zimini has had some good press coverage as well. Yahoo, Demo.com, CNet News, and Practical eCommerce are a few reviews amongst a bunch of others.